Toluna Influencers is a survey site that claims you can have your voice heard and get paid at the same time by joining.
But is Toluna legit and a great way to earn, or is it a scam you should stay away from?
I have been a member of Toluna for More than 8 years and have tested it thoroughly. And let me just reveal right away that it is legit and a real site where you can actually earn, and I have been paid by it many times myself (you can also see payment proof below).
However, this does not mean it is necessarily the right option for you.
So, if you want to know exactly what the site is about, if it can make you money, and if it is worth your time, keep reading.
In this 2026 Toluna Influencers review, I will give you an inside look, show all the details, and show exactly what you can expect so you can judge for yourself if it is the right option for you or not.
What is Toluna Influencers, and what does it offer?
This survey panel used to be called Toluna. In 2018, however, it changed its name, so now the official name is Toluna Influencers, and you can find it on Toluna.com.
You might hear either name used, and many people still just call it Toluna – both names are, however, referring to the same survey site.
It is, first of all, a survey site where you can get paid to take online surveys, and it has existed for many years.
In addition to paid surveys, the site offers several other ways you can earn a bit extra, but online surveys are the main earning method.
Below, I will go over all the ways you can earn as a member of Toluna Influencers so you know exactly what to expect.
And if you are wondering if Toluna Influencers is real or fake, then let me just reveal right away that it is a legit and safe survey site, and I have been paid by it many times myself, as I will show you proof later in this review.
This does, however, not mean it will necessarily be the right option for you. Therefore, I will go over everything you need to know in the review below so you can see and judge for yourself.
I have recorded a video below where I give you an inside look and show exactly how to use Toluna. You can also read all the details below the video:
Click to Check Out Toluna Influencers for Yourself
Option 1 – Toluna Surveys
Surveys are the main way to make money on Toluna. There is a good amount of surveys, and mostly you will have access to at least 5-15 a week, but sometimes also more than that.
However, the number of surveys you will get will vary a lot from country to country.
If you do not qualify for a survey (which, in my experience, does not happen as often on Toluna Influencers as on some other survey sites), you will still get 200 points for having attempted the survey in most cases (again, this can vary from country to country).
It is a good idea to log in to the site regularly and check if there are any available surveys for you, as you, in general, will not receive emails when there are new ones.
You will, once in a while, receive an email when there is a new survey, but most often, it is an extra survey that you cannot necessarily see on the platform. If you receive one of these email invitations, it is best to take the survey as soon as possible, as surveys like this often fill up quickly, and often only a limited number of survey takers are needed.
But mostly, you will not get email invitations when there are new Toluna surveys available. So, to get the most out of the site, it is good to log in regularly.
The surveys on Toluna do, in general, pay pretty well in relation to the time spent compared to other survey sites. However, how well they pay in relation to your time varies greatly from country to country.
But you can always see before starting a survey how much you will get and how long it will take, and then decide whether you want to take the survey or not.
A great thing Toluna made available when it revamped the whole platform was to also make it possible to filter surveys, so it is now easier to find short or longer surveys, depending on your preferences.
Also, when you first join, you can fill out some small profile surveys. They will give you some nice rewards from the beginning, and at the same time, they will help you be matched to more surveys, so these are definitely a great idea to fill out and a good way to earn right away.
Just be aware that you will not qualify for all surveys. I know this can be frustrating, and it is one of the complaints I have heard about Toluna. But it will happen on all survey sites and also on Toluna.
However, having filled out your profile will make you more likely to qualify for the surveys you are offered, so it is definitely a good idea to start by filling those out as soon as you join.
Option 2 – Sponsored Polls
Sponsored polls are polls about a certain topic that you can get 15 points to answer. They are also called quick polls.
Once you log in, you can see if there are any available in the “Sponsored Polls” section through the menu.
These quick polls give very small rewards but also only take about 10 seconds to do, and they can even be quite interesting to participate in, as you can also see a statistic about other members’ answers once you have answered.
Sometimes, you will find several of these available, and other times, it will be hard to find any.
One thing I have found is that it often seems like more of these quick polls are available through the mobile app (more about this later), so if you like the polls, this can be worth checking out.
Option 3 – Content Creation/Forum
Toluna is not only a survey site but is also trying to be a community where members can create content and interact.
The way this works has, however, changed quite a lot since I first started using Toluna. You used to be able to create or participate in what was called polls, topic discussions, or battles.
You used to be able to potentially earn points by participating. These options have been removed during one of the big updates Toluna has gone through.
Now, you can instead find a forum inside Toluna where you can share your thoughts and discuss with other members.
However, you will no longer be able to earn points by doing this, so you should only use this option if you wish to interact with other members. Toluna itself explains that it wants people to participate because they want to post and share content in the community.
As of updating this review, there is not a lot of activity in the forum, but this might change, and it can also vary from country to country.
However, if you mainly are on Toluna Influencers to earn, then the forum option is not the best use of time, in my opinion.
But sometimes contests are announced in the forum section, so it can still be worth keeping an eye on – but more about the contest options next.
Option 4 – Contests
Toluna Influencers sometimes offer contests.
It can, for example, be a contest to post a photo about a certain topic where a winner is selected, a quick quiz, or other kinds of contests.
They can run for a few days or up to a month, and can give you some nice extra cash in your account.
Once you have logged in, you can see the newest announcements and see if there are currently any new contests. Or you can find announcements about it in the forum section.
The exact number of contests depends on the country you live in – some have daily contests, some weekly, and some monthly.
According to Toluna itself, you can also find contests on the official Toluna Facebook page or their other social media platforms.
However, I have personally not seen any contests there for a long time, and they are, in general, not very active on social media and have not posted anything there for several years at the time of updating this review, so that is not the best place to find the contests, in my experience.
Option 5 – Daily Game (Toluna Wheel and more)
There is a daily game on Toluna Influencers called the Toluna Fortune Wheel.
Here, you get a daily chance to win some extra points by spinning the wheel.
It only takes a few seconds to do, so if you are on the platform, it is worth just trying your luck.
I do not know statistically how great your chances are of winning, but I can say that it is definitely not impossible to win. I know that, as I have won rewards there myself. 🙂
Not huge rewards you will get, but some extra free points by just spinning a wheel is still not bad.
You can find Toluna Wheel of Fortune through the main menu. It is great to see they have now placed it here, as it was a bit tricky to find it, but it is not very easy to spot as soon as you log in.
In addition to the Toluna Wheel, there are also other small games you can play at times. The exact availability of these games depends on the country you live in.
Some of the games will reward you with points if you win, and others will just be for fun. But they are all free to participate in.
These games are easy to find, as there is a table in the menu for them.
Option 6 – The Toluna Blog
Toluna has an official blog that can be quite interesting to follow if you are a member of the site. You used to be able to find a link for this at the bottom of the website. However, you now have to be a member to see it, and can then find it in the “Community” section.
It is not a way to earn, but it sometimes shares news, and this is also where you can sometimes see new contests, previous winners, new additions to the platform, etc., and see more details about all these things.
However, it is not as active as it used to be, in my experience. And in the country where I live, new content is not published very often.
But considering Toluna Community has a separate section for each country it is available in, this will likely vary from country to country.
So, it can still be a good idea to check out the blog once in a while to keep updated about what is happening on the platform.
As mentioned, there is a blog for each country where Toluna is available, so you will only get information on the blog that is relevant and available to you and in your local language.
Click to Check Out Toluna Influencers for Yourself
How does Toluna pay you?
Earning opportunities on a survey site are not the only important factor. It is also very important how you will get paid.
On Toluna Influencers, you will earn points for every survey you do. These points can be exchanged for cash for your PayPal account, different vouchers, or products.
The exact gift cards and products you can get will depend on the country you live in.
In some countries, you can now also get paid in Bitcoin, but so far, this is only available in very few countries.
As you are earning points and not cash, it can be a bit confusing to figure out exactly how much you get for participating in a survey.
But once you have calculated it, you will know in the future what the points correspond to in your currency. I have calculated that in dollars, $1 is approximately 3000 points.
This can vary depending on your country and your currency, so it is a good idea to calculate for yourself as well.
Most surveys will give you between 2000-6000 points. Once you have done a survey, you will not be able to see the points in your account immediately. You can usually see them the day after, as the result and participation need to be confirmed before you get your points.
How many points you need to get a payout depends on the country you live in. But usually, it will be around $7-$10, which is a fairly low payout threshold, and it will not take too long to reach with the number of surveys you can find on Toluna.
After you have requested a payout, it can take 3 weeks before you get the reward, depending on your chosen reward. This used to be up to 8 weeks, so great they have improved this, in my opinion.
If you choose a product that needs to be shipped, it will, of course, take longer than cash through PayPal.
Personally, I have been paid by the platform many times. One of the times, I decided to record a video with Toluna payment proof, and you can see this video below:
So it is definitely possible to get paid through Toluna – like, with any other survey site, you just need to do it with the right expectations and know it will not make you rich.
Be aware that the points you earn on Toluna Influencers can expire.
12 months after you have earned points, they will expire and disappear from your account if you have not used them.
12 months is a pretty long time, and most people will probably also want to cash out as soon as possible. But if you like to gather as many as possible before cashing out, just remember not to wait too long.
How much money can you make?
It is fairly easy to make enough for a payout or a reward on Toluna. But how quickly you can do it, of course, depends on how often you do surveys, the country you live in, and if you use some of the other ways to earn points on the site.
From where I live, I have calculated that usually, you will spend around 10-15 min. for a survey that gives you 4000 points. That is ok for a survey site. At the same time, the surveys are often about interesting topics where it is great to have your opinion heard.
You can also create content on Toluna yourself and get extra points for this. If you manage to make content that will get you a reward, it can be a pretty fast way to make a bit extra, as the polls and questions you can create take very little time to do.
But you will not know before you do it if you will get rewarded. It will give you between 100-1000 points – so if you do use this option, be sure to create something interesting for people to participate in.
You can also make extra points by inviting friends to join Toluna Influencers. Once you are logged in, you can see some buttons under your username, where you can share a link with your friends through social media or email. You will, however, only get 500 points (around 15 cents) for each friend that joins, so this is not a way to make very many points.
Overall, Toluna Influencers can definitely make you some nice extra money on the side to pay for some bills, treat yourself with some extra luxury, or treat someone you care about.
Just remember, like with any other survey site, you should not calculate an hourly pay and then see if it is worth joining.
Doing surveys will not give you a full-time income online or make you rich – that also goes for Toluna. But it can be a great and easy way to earn some nice extra money, and at the same time have your opinion heard.
Click to Check Out Toluna Influencers for Yourself
Can you take Toluna surveys on mobile?
If you like to make a bit of money on the go, it is great to join survey sites with a mobile app or that are at least mobile-friendly.
Toluna is one of the sites with an app, and you can download the Toluna app for Android or iPhone.
It is fairly easy to use, but if you want to use it, I would recommend first signing up on the website, getting familiar with the options here, and then starting to use the app.
In my opinion, the website still gives the best overview and experience, but the app is great and easy to use, and can be a great addition and a quick way to check up on the options on the site during the day.
Can you get support?
How good the support a company has often tells a lot about that company.
If you should need any help or technical support, I know from personal experience that Toluna’s support is quick to get back to you. That tells a lot about the trustworthiness of a site.
However, this will be different from country to country, as they have different support staff in each country that can help you out in your local language. So it might be different in your country. And from the feedback I have heard from visitors on my website from some countries, it can be quite slow in certain places.
If you have more general questions, Toluna Influencers also has an FAQ section that is pretty thorough and gives answers to a lot of questions. So that is a good place to start and the fastest way to get help.
You are, of course, also very welcome to leave a comment for me below this review if you want any tips.
I can give you many tips as a user, but in some cases, you might need some support from the official site, and then it is good to know that this is possible.
Who can join Toluna Influencers?
Toluna Influencers is available in more than 60 countries, and the national language in most cases as well. The Toluna app and the blog are also available in most languages. This makes it a very user-friendly site.
The rewards and the number of points in relation to time can vary from country to country.
I really like that Toluna has specific sites for so many countries. Contrary to many other paid survey sites that mostly have opportunities for English-speaking countries, Toluna has a lot more countries.
You can, of course, find good opportunities on Toluna Influencers in the US, Canada, Australia, and the UK, but also really good opportunities in countries like India, Singapore, Malaysia, Denmark, Sweden, Belgium, Japan, New Zealand, Russia, UAE, South Africa, Hong Kong, China, and many more countries.
I cannot list all the countries where it is available here, but I just wanted to give you an idea about how many different parts of the world it is available in. This is one of the big advantages of Toluna, and it is not only available in many countries but also offers a good amount of surveys in most countries.
In most countries, you can sign up when you are 14 years or older, but this can also vary from country to country, depending on the local laws.
Be aware that if you are under 18 years old, any rewards might have to be paid out to a guardian or parent – again, this depends on your specific country, but on Toluna's website for your country, you can find the exact rules for your country.
Just be aware that you will not be able to do surveys if you are in a country other than where you signed up, so you cannot do surveys while traveling.
Final Verdict
Toluna Influencers is definitely legit – I know this as I have been paid by it many times myself.
This does, however, not mean it will be the right site for you. So let's finish this review by summing up the pros and cons so you can get a better overview before deciding to join or not:
Pros:
- Good amount of available surveys
- Easy to use
- Pays through PayPal
- Available in many countries and in the local language
- Great app that makes it easy to earn from anywhere
Cons:
- A bit slow to pay out in some countries
- Support is a bit slow in some countries
Overall, I really like Toluna Influencers, and it has many good opportunities, and it can definitely be a way to earn some extra cash or rewards.
It is, however, a bit slow to pay out in some countries once you reach the payout threshold. But if you start using Toluna regularly, you will also be able to request payments regularly. And then you will often get the money into your account, and then you will not notice the wait anyway.
So overall, Toluna is a good and reliable paid survey site; it has many opportunities, is easy to use, and is definitely legit and safe, and I have benefited a lot from being a member myself. So, definitely one of the survey panels I recommend joining.
How do you join Toluna Influencers?
It is very easy to sign up for Toluna Influencers. You can just click the link below, choose your country, and that will take you to the site, where you have to fill out some basic registration info (it takes less than 1 minute).
Once you have signed up, you will receive an email confirmation. Be sure to open this and click the link in the email to confirm your account. Once this is done, you can start doing surveys.
If you have any experience with Toluna Influencers yourself, feel free to share your experiences below. It would be great to have other Toluna reviews from other users below this review as well, and hear about your experiences in your specific country.
If you have any comments or questions, feel free to leave a comment below, and I will get back to you as soon as possible.
“No surveys available for you at this time, please check again later ”
so how i complete surveys ? lol
Hi Alex,
There is not always surveys available. So just check again later or next day. New surveys are regularly posted. Right here around New Year there are, however, less than usual, so you might have to be a bit more patient to find them.
Hope this helps and let me know how it goes.
Mikael
Hi Ralph,
Thanks for sharing your opinion.
On more or less all survey sites there will always be surveys you do not qualify for. In my experience, I actually qualify very often on Toluna and have few screenouts compared to other sites. But this can, of course, vary depending on the country.
Anyway, I know Toluna is not a fraud. I know it can be frustrating to not qualify for surveys but that does not mean it is a fraud. I have been paid by them many times myself and know many that also have so I know they are legit and actually pay. If it is worth the time or not is then a matter of personal preferences. Paid surveys are in general a great way to earn some extra cash and have your opinion heard at the same time, but it should not be done if the goal is to make huge bucks or replace a full-time income.
It is important to do paid surveys with the right expectations and also because it can be a great way to help shape the future with feedback – that is why I always try to make it clear what to expect.
But thank you very much for sharing your experiences and taking the time to leave a comment here. I appreciate it.
Mikael
I stick to my analysis, Toluna asks question that are product specific in too much detail beyond what is necessary to determine the application of a survey. Of course demographic questions may be necessary, but Toluna goes way beyond demographics an qualifying a survey p0erson before cutting off the survey, and after having obtained useful survey information.
Plus, Toluna does no provide survey information to identify the survey if there is a complaint once it has been started. If Toluna really cared about either quality of surveyors interests, they could easily program the information to identify the survey once it was started. Clearly Toluna want to give themselves and out to cut off a survey after obtaining useful statistically significant information, rather than correct a survey problem. This is ripe for a class action lawsuit, I am sure many people have been illegally used to obtain useful information without compensation or a reasonable opportunity to correct the survey.
Fraud is the wrongful deception intended to obtain something form someone without performing their reciprocal obligations.
Frustration does not make fraud ok. Your comments support a form of conspiracy with Toluna to conceal how they fail to compensate people after obtaining useful survey information, even if a survey is incomplete.
Shame on you if you fail to acknowledge your ignorance or collusion or non-collusive protective comments of Togunas’ bad conduct in the situation
Toluna is a fraud is many instances.
I will not argue this , you can disagree, I worked ten years of the California attorney general prosecuting fraud cases.
You have a first amendment right to disagree with my factual observation. \\\
Thank you very much for the additional info Ralph.
I always appreciate when people share their own experiences and opinions on my website so people can also see other opinions and experiences. And I appreciate you taking the time to give such thorough info.
What I do not appreciate is, however, to be accused of conspiracy and do not think that is fair just because I have a different experience. I am not disagreeing with your observations as they are yours and I cannot know how they are. But they are not the same as mine and I am sharing my experiences.
I put a lot of work into writing thorough reviews that give people as much in-depth info as possible. That is also why I encourage people to share their own experiences as well to give even more detailed info to my visitors.
And I have actually received rewards from Toluna many times for taking surveys myself and I have not experienced the type of screen-outs you are mentioning. Maybe it is just different from country to country and I live in Europe. And overall I have taken thousands of online surveys from different companies and I am writing from this experience on this website.
All my reviews are written from my experience and I insist on keeping my site independent and not have the content controlled by companies. I have a few times experienced companies trying to get me to write specific things about their panel but I have always declined because I hate all the manipulated info that is online and want to keep my site free from this.
I am happy to have you share this info on my site, and if I really did work for them, I could just delete any negative comments. But I think it is important to get as many details as possible and therefore allow people to share their experiences even if they are very different from mine.
All I ask is that we keep a proper tone and do not accuse each other of things.
Anyway, thank you for sharing your opinions and for taking the time to expand on your experiences.
i would like to join
Hi Asiimwe,
You just click the join button on the page above, choose your country, and then you will be taken to the sign-up page.
Mikael
I have a bad experience with them. I live in Netherlands and I have many prblems with them. 1st I have reached more than 130000 points but can not redeem them. the redeem knop in the site does not working. I tried hard to participate in the game toluna memory but I played only once and till now it says you have already participated however It is supposed to be played everyday. in my paypal details my email address can not be saved. this is despite of having many other issues. I contacted them many times to the degree I have no interest to write anymore. Nothing is solved they even answer very late. It is true that the surveys are widely available but when you get closer to the redeem ammount you hardly get a survey and at the end you are not qualified. As you get the enough points to redeem them there will be many obstacles and I didn’t face them in other survey websites. I could easily get paid by other websites such as lifepoints, Time bucks and Euroclix. I am really disappointed with Toluna Netherlands and do not know what to do to gain my right.
Sorry to hear about your problems Vian.
Does not sounds fair that the support is not trying to help you with it. My suggestion would be to maybe try to write them through their Facebook page as well – sometimes different people manage that so maybe the support for Netherlands on FB is more helpful. Or if that does not help maybe try to write the main Toluna office internationally. As far as I know, they have different support in different languages so maybe it is just really poor support in the Netherlands and maybe it could help to make the main office aware of this.
Anyway, thanks for sharing your experiences here.
And also glad to hear you had good experiences with LifePoints, Timebucks, and Euroclix.
Mikael
Finally I could solve the redeeming problem. Today I downloaded Toluna app and through the app I could redeem the points. This is by accident came to my mind. I hope that others get benefit from my experience.
That is great to hear Vian.
Thanks for the update. It is very good to know if somebody else should end up in the same situation.
Thanks,
Mikael
Hi, wanted to find out if Toluna is available in Zambia or Zimbabwe, I travel a fair amount between these two countries. If it is available can still log in even if I am in either country.
Hi Madiha,
No, Toluna is not available in these countries. I would instead suggest you to then check out Surveytime, ClixSense, and WowApp.
Hope this helps.
Mikael
Thanks I’m glad the other countries aren’t having any issues. It’s a shame that here it’s pointless to even sign up because you will never know when they will randomly close your account. It’s a good review and much of it is true here also just it’s risky. Thanks!
Thanks Bronte. And thanks again for taking the time to share all your experiences here in the comments.
Toluna has been the worst experience I have ever had. I have never seen any products to be reviewed. I signed up for the Consumer Insight Program then they closed my account saying I had a vpn I only had the programs vpn. I got them to reopen my account and then they closed it again. They never made me aware that it was closed I emailed them bc I couldn’t sign in. So they send this vague, condescending email with no reason why your account was closed. I emailed them asking specifically why my account was closed. They couldn’t tell me. They reopened my account again and present day I just tried to sign in and I can’t. So I will assume they
Closed my account again and I will not email I will erase them from my world. I spent a lot of time and energy on Toluna and my account was perfectly fine until I was close to being paid out. I read all these reviews about survey Sites and all of them claimed Toluna was great. I totally disagree after my points accumulated the higher they got the less surveys I got until I got none at all ever. Yet I stuck with it I got the 15 points and I waited to get my consumer insight points but they closed my account a day before I would have got them. I emailed they opened it but never gave me my points. I am not a person who writes reviews or complains. I want that to be clear I am sure this may not happen to everyone but I have realized after more research that it happens a lot. I gave up I only need a few more points to cash out and I was done with them, but I never got to because once again my
Account was closed. I didn’t use it a ton, I didn’t go on other countries, I didn’t do anything at all different from the 1st day I signed up. So anyone who is thinking about survey sites I just want them to know this bc I wish I had known. I spent time on there I could have been spending on a legit site. This is the 1st time I have ever written a comment on any site ever bc I don’t do that. Toluna’s e-mail reply, once you email them asking why you can’t sign in, is insulting, vague and tells you that you are dishonest and cannot stay a member because that would cause the integrity of the community to be negatively impacted-these are their words. It’s infuriating to just not be able to sign, ask
For help and receive such an insulting vague reply. At some point I probably will post somewhere the entire email as it’s used every time the same email exact wording. Obviously if I had done anything wrong I wouldn’t be writing this ironically Toluna all 3 times could not tell me at all anything I had done wrong what’s so ever. So anyone who doesn’t or can’t sign you are not missing anything except hassle.
I am very sorry to hear about your poor experience with Toluna.
But thank you very much for taking the time to share it all with the rest of us. Can I ask you which country you live in? Because from what I have heard the support is quite different from country to country and would be nice to know where this happened.
Thanks,
Mikael
I live in the US. Part of the email response had a bunch of different things listed that you could have done wrong. When I emailed I asked them to tell me but they couldn’t. The only thing they said was it was probably a VPN but I don’t have one. The entire time I was a member I’ve used the site by the same mobile phone no changes. One thing listed is as follows “Another example would be that your account is associated with the United States, but our system detected multiple and repeated attempts to access surveys from outside the US“, this made no sense to me because I’ve only tried to do surveys they email me. I have read many people are having this same problem. Well because after it happened the 3rd time I knew what to research. It sucks too because I was an honest member and I enjoyed it. If they didn’t do this closing accounts near payouts I would recommend them to anyone because they have a nice set up and lots to do.
Thanks for the extra info.
It is very strange and must be frustrating. I have heard some other people having some problems in the US as well. But myself and others I have talked to that are using Toluna in other countries have not had problems. But definitely frustrating not to be able to get a proper answer.
I will take this into consideration when I update my reviews so I appreciate you sharing.
Thanks,
Mikael
Sorry I put my email in wrong.